purpose
To solve design-related problems for solopreneurs and small teams. I’ll help you get from “this sort of works” to “this is exactly right.”
about alnic
Alnic exists for independent founders and small teams that want a brand that reflects the quality of their work.
You don’t need something trendy. You need something that looks right, feels right, and works. That’s what I do.
I bring together both sides of the brain —analytical execution and creative thinking— to design brand systems and websites that are thoughtful, effective, and eye-catching.
al ○ nic
A combination of Alexa and Nichole, my first and middle name.
Who’s behind the screen?
I’m Alexa—the designer, strategist, and obsessive eye behind Alnic. I'm a creative and analytical communicator and designer with a B.A. in International Studies and minor in Philosophy from North Carolina State University. I’m now located in beautiful Fort Lauderdale, FL 𖤓
My Mom is a crafter and my Dad owns and operates a few small businesses, so it’s no surprise to me that I am basically melding their passions with Alnic.
In 2008, I picked up a digital camera for the first time and fell in love with capturing images. Then, in 2014, I was accepted into the Center for Innovative Technology at Matoaca High School.
my process
I only work with a few clients at a time, so that each project gets the space and consideration it deserves.
Design shouldn’t be a guessing game or a rushed checklist. My process is structured but flexible—equal parts intuition and intention.
Every project starts with listening: to you, your audience, your goals. From there, I create designs and strategies that supports your vision, solve problems, and set you apart.
What are you waiting for?